Revitalizing the MYZ Dashboard

Project Overview

Project: ZOLEO Dashboard Redesign
Platform: Web, Mobile
Tools: Figma + FigJam, Airtable, Confluence

Career Progression

  • 2023: Product Designer at ZOLEO

  • 2024: Senior Product Designer, leading major dashboard redesign project

Context

ZOLEO, a global messaging solutions provider, lacked a dedicated dashboard in their customer portal. With 75% of users being mobile-only, the existing system's lack of responsiveness was a critical issue. Users were forced to navigate complex settings pages for essential information.

Challenge

Redesign the ZOLEO Dashboard to:

  1. Provide a clear overview of account information

  2. Enhance user experience and satisfaction

  3. Ensure mobile compatibility

  4. Simplify navigation and reduce support tickets

Impact

  • Significantly improved user satisfaction and reduced support tickets

  • Enhanced accessibility across devices

  • Provided clear overview of account status, billing, and device management

  • Demonstrated value of user-centered design to the company

  • Laid foundation for future feature integrations and product scaling


Key Projects

Dashboard Redesign (Q3 2024)

Transformed the ZOLEO Dashboard into a comprehensive, user-friendly hub for account management, focusing on mobile responsiveness and intuitive navigation.


Key Learnings

  • Balancing complex information architecture for user-centered design

  • Ensuring cross-device accessibility through responsive design

  • Creative problem-solving within technical constraints

  • Leading major redesign projects and communicating effectively with stakeholders

  • Leveraging user feedback for continuous improvement and innovation


Key Responsibilities & Achievements

  1. End-to-end redesign leadership: Led entire process from research to implementation

  2. Mobile-first approach: Prioritized responsiveness for 75% mobile-only user base

  3. UX optimization: Streamlined navigation, reducing support tickets from 300 to a significantly lower number

  4. Information architecture: Balanced user needs with development constraints

  5. Competitive analysis: Researched competitors like Garmin, AT&T, and Verizon for best practices

  6. Cross-functional collaboration: Worked closely with Lead Product Designer and development team

  7. Feature innovation: Implemented comprehensive billing activity overview